online reputation management (ORM)
Online Reputation Management or ORM is fast becoming a standard requirement for businesses. As more and more people make use of social media sites such as Twitter and Facebook, the likelihood of your brand being mentioned online is increased daily.
Talooma makes use of a highly sophisticated internal tool that monitors billions of web pages for any mentions of your brand or brand-related terms. It fetches mentions from:
The tool processes these mentions through our sentiment analysis software which will help you identify certain problem areas or advancements within your business.
Why should your company care?
- Ignoring mentions of your brand online won’t make them disappear
- These mentions can potentially be read by thousands of other users
- Seeing what people are saying about your brand helps you in the future development of your business
- Contributing and interacting with these users and their mentions allows you to influence the conversation.
Do you know how online users perceive your brand? If not, contact us in order to fully understand this and to be proactive about your online presence.